2020. By contributing editors Michael Laverty, Colorado State University Global
Chris Littel, North Carolina State University
This textbook is intended for use in introductory Entrepreneurship classes at the undergraduate level. Theoretical and practical aspects are presented in a balanced manner, and specific components such as the business plan are provided in multiple formats. Entrepreneurship aims to drive students toward active participation in entrepreneurial roles, and exposes them to a wide range of companies and scenarios.
2021. Contributing authors: David Kline, Pulitzer Prize-nominated journalist
David Kappos, Former Director, United States Patent and Trademark Office
Provides an introduction to patents, copyright, trademarks, and trade secrets. The material offers examples and scenarios, as well as exercises and references.
2011. By Andrea Larson, University of Virginia
This book is suited for the Entrepreneurship or Innovation course with an emphasis on Sustainability or for a course devoted entirely to Sustainability.
What are the trends and forces underlying the changing character of the business-environment relationship? How they are creating significant entrepreneurial opportunities for individuals and companies?
2019. By David Cadden, Quinnipiac University and Sandra L. Lueder
This resource provides description on entrepreneurship development, and elucidates on the strategies of Small Business Management in the 21st Century.
2012. Saylor course. By G. Lawrence Sanders, State University of New York at Buffalo
Includes the following topics: entrepreneurship, technology and product life cycles, product and service versioning, product line optimization, creativity, lock-in real options, business valuation, and project management
e-Books: International Entrepreneurship and Business