Don't miss our Introduction to Citation Management with Zotero, live on Zoom Thursday November 13, at 6pm! Find more information or sign up at our Workshops page.
UML Library is pleased to announce the launch of a new institutional repository, UMass Lowell RAD (Research, Archives, and Data)!
Corporate strategy is an integration of knowledge in the various functional areas of management for the purpose of solving problems affecting the character and success of the total enterprise, including implementation via appropriate policies.
The course will enable students to:
❖ assess business environments
❖ diagnose an organization’s strengths and weaknesses
❖ develop strategic plans to create long-term competitive advantage
❖ understand the challenges of implementing strategic plans in organizations.
To access O'Reilly ebooks, (e.g. Contemporary Strategy Analysis in carousel below) first make an account in the O'Reilly database. Then, when prompted to select your institution, click "Not listed? Click Here", then click "Already a User? Click Here".
You will need to be logged in to the UML Library to access some of the material in this guide. If you are logged in to your UML email you are logged in to the library. You may get an additional authentication phone call from Duo. This is routine.
If prompted, enter your UML email credentials. If you still have trouble, clear the cache on your device. Email not working? Troubleshoot from here.
